Solar Panel

The local council of Greenville recently made a proffer for all hoexercisings and businesses to install solar hot-water systems by 2010. Houses and businesses that who have not installed solar hot-water systems by then would be charged a glasshouse levy. However some residents have expressed anger over the suggestion. Solar Sellout published in a local newspaper, an opinion piece and its accompanying cartoon written Bob Walsh, contends that the proposal of marriage which aims to boil down nursery gas emissions is not appropriate for the small suburb of Greenville.Walsh uses a sarcastic and angry stride which is quite personal, and aims to clearly outline why the proposal by the government is a bad idea. Walsh manipulates the endorser by using a series of techniques to convey his point of view. The first technique which stands out is the headline, and the use of a graphic. The headline solar sellout is conveying the meaning that the proposal will be exactly that, a sellout. The cartoon stands out instantly due to its size and placement on the page. The image portrays the character of the Mayor.Hes depicted to be a person of obvious wealth, shown by the bling worn around his neck and his marvellous size. The size of the Mayor withal gives the impression that hes a force to be reckoned with and that the state of the town dont have a chance of standing up to him. The image shows the deuce classes of wealth present in the town, one, creation the rich, represented by the large, well-kept houses both with solar panels on the roof, yet also clearly the minority. Then the working class which is represented by the collection of small houses that arent able to afford the panels.The ref then sees the families living in the less attractive houses being forced to pay the Mayor their well-earned money. Wash uses a series of techniques to emphasise his point of view. He commences with affective language like become a captive of the radical environmentalists who h ave made the council their captive. By describing environmentalists as radical, Mr Walsh evokes a sense of fear in the audience, questioning whether environmentalists can be indisputable and if they are safe to be consulted with.This leads the reader to question the honesty of the council and their ability to fend off environmental lobby groups who have their own agenda in the scheme. The word captive forces the reader to question the believability of the council in its ability to make logical decisions on the communitys behalf. Such an implication is liable(predicate) to leave readers questioning the real motivations behind the councils decision. The use of the loaded term incredibly coerces the reader to consider the proposal as ridiculous and out of line.Furthermore, it belittles those who are supporters of the proposal and leads the reader to consider supporters of the proposal as absurd. The author continues with loaded language saying that this is a blatant abuse of resident s rights in an fire to appeal to the audiences self interest and desire for freedom. By describing the citizens as innocent Mr Walsh creates a divide between the council and the residents of Greenville.This intends to imply to the reader that the residents are the victims of the proposal and the council is set to take advantage of the residents. In a call for to add credibility to his argument, Walsh utilises statistics such as The cost? $200 per house, and $500 per business Wash also uses rhetorical question and then answering it himself. By doing so, Walsh ridicules the suggestion of the cost to the consumer. This appeals to the readers sense of financial certification and makes the suggestion seem ridiculous.He also states that even if every Australian household installed hot water systems, greenhouse gases would plainly be reduced by just 5. 1%. The use of these statistics is employed not only to add credibility to his own argument but to discredit the councils claim that its proposal would significantly reduce greenhouse gas emissions. The council claim is further made illogically when the author says Greenville only represents a tiny fraction of that 5. 1% so how can one suburbs actions affect the solely world? The authors sarcastic use of this rhetorical question aims to embarrass the council and its proposal, thus convince the reader to believe the councils argument has been discredited and that Mr Walshs is the most valid. Finally,Mr Walsh proposes his own solution to this proposal and challenges the mayor to lobby governments for more nuclear power plants, rather than squander public money on frivolous solar panels. The emotive term frivolous intends to ridicule the proposal and coerces the reader to feel hat there are far more effective alternatives than the councils current proposal. Furthermore, contrasting the current proposal with his own proposal, allows Walsh to appear to be well-informed on the issue, thus he knows what he is writing about. By appealing on the readers sense of self-interest, financial insecurity and suspicion of authority, Walsh persuades the reader to consider that the councils proposal would be ineffective and would suppress individual freedoms and rights inappropriate for Greenville and the greater good.